STORY OF THE PAGE: I was feeling incredibly unapologetic for my love of hybrid scrapbooking. I remember thinking at the time, “Yes, I’m going to do a page full of type with a tiny photo and I don’t care what you think!” (Okay, maybe that’s not altogether true because if you look closely, you’ll see some classic Making Memories white rub on letters over that photo.) That was my way of saying, “Don’t think I don’t know how to wield product!” That, and the pop dots beneath the photo of course. But back to the real story… I love the content of this page. Very specific details from his daily life back in the early 2000s. Stuff he did, said, thought. All little bits of 5-1/2-year-old glory. God, I didn’t appreciate it all enough when I was in the thick of it. #truth
DESIGN STUFF: This page is all about two things: drama and rule breaking. The drama is in having one big-assed, super dominant, oversized element. The title. It’s big. It’s bold. It ain’t goin’ nowhere, people. Drama in design is also called contrast. Contrast can really engage the viewer by creating such a striking visual invitation. What can you make stand out over all other elements? How does it serve the design? Here it’s simply a graphic invitation.
Now the rule-breaking part. Never, ever make journal blocks that extend the width of your page unless the following conditions are met.*
1. You include crap tons of leading. Leading is the vertical space between lines of type. The rule of thumb should be this: the wider your block, the more generous your leading. Our eyes do not enjoy tracking text across great spatial expanses. That’s why magazines and newspapers put their words into columns.
2. You keep it relatively short and sweet. Now here’s where I really did thumb my nose this whole line-length rule. I did go over what I like to call the Four Line Deep rule. If you’re going to go wide with your journal blocks, keep it to four lines or less, or you’ll run the risk of losing that reader. Why? Because they got tired of following those long-assed lines.
The other thing I’m doing on this page is using color as a repetitive element to unify the page. Pops of orange connect from the title, the last line of the journaling and the “at five 1/2” text at the bottom. If I’m getting pickier, I repeated little bullets in between every sentence to serve as a visual separator for each detail shared.
The only thing missing from this page? A date. Sure, I know how old he was, but who knows what year that happened, right? Dates are a good thing.
TECHNICAL SHIT: This was back in my pre-Photoshop design days. I used InDesign to create this page and I purposefully bled the text on the bottom off the document. I printed all of it with borderless settings to achieve that bleed look. That’s it. Simple. Ridiculously hybrid.
SENTIMENTAL SHIT: Really feeling the passage of time today, people. More on that coming later this week.
NEW TO HYBRID SCRAPBOOKING? This video walks you through using a digital template to make a hybrid page using Photoshop Elements.
*Rules technically are made to be broken, especially once you know what you’re doing. I only tell you this because me? I know what I’m doing. It’s like saying, “You can trust me. I’m a doctor.” Just insert ‘designer’ and we’ll get along just fine.